Tis the Season to Be Promoting

Prepare some new optimization strategies with a seasonal approach, but prepare them well ahead of time so that you can be ranked and visible before the season arrives. Allow for a 3 month window.

January provides a 3 month lead-in to Easter.

In February you want to start targeting spring and summer products such as the Awesome Auger.

March is a perfect lead in to 4th of July promotions.

April and May provide an opportunity to look for products and services that people will be searching for in the fall season.

June would be a great time to begin creating some new pages for Halloween.

July is the month to build a new site targeting Thanksgiving.

August and September would be a great time to begin building for Christmas promotions.

October could give you a chance to target the New Year.

November is the best time to start a Valentine’s Day campaign. Think Teddy Bears and flowers.

December is a nice month to take a vacation… or maybe to promotion Spring Break vacations!

Leave plenty of time for the search engines to index your pages so you will already be found as the season approaches.

Tags: Promotions, Sales, seasonal