Currently ranked #2 on the TSF top sites list, Memoir of a Schizo is a blog about Nursing and Health Care. With a Google PR3 and global Alexa of 1,731,004, this blog does not seem to be all powerful, but it consistently averages between 2000 and 3000 page views a day. This is apparently a more popular blog in the Phillipines, ranking Alexa 65,662 there.
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You’ve just redesigned some pages of your web site. The pages have high search engine rankings that you don’t want to lose. How can you safely redirect web site traffic from your old pages to the new pages without losing your rankings? You can do this by using a 301 redirect, which tells search engines that your pages has moved permanently.
View the Fitness Top Sites ListTags: onsite, redirections, redirects
I’ve talked to many people who recommend writing unique content and posting it on content sharing sites such as Squidoo.com and HubPages.com. By linking back to your website from posts on those content hubs, Google will think you are important indeed.
I have actually put this into practice for a couple blog posts that I wanted to optimize for a certain supplement that will remain nameless, but which we will call “acai” for the purpose of discussion.
By creating useful pages about acai and linking them back to some acai pages on me own website, I quickly saw my SERP rankings rise for my website’s pages. To this day the Squidoo and HubPages pages do not outrank my pages for those keywords.
Give it a try.
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Why do keyword research with quoted search phrases rather than single words? (Example: search engine optimization vs. “search engine optimization”.)
Well, your objective in research for organic optimization is not to collect thousands of keywords. It is to find highly profitable keywords. With high conversion rates.
When you quotes your key phrases, it forces the keywords to be considered as whole phrases or “clusters of words” that are very revealing. They are often much more telling than single words and will often reveal interesting content opportunities.
Now if you are searching for huge lists of words for some other reason such as PPC, that might be fine, but I still find more interesting and revealing behavioral trends with the quotes on.
In any case, we tend to look deeper than researching keywords. We believe that it is much more powerful to research exactly how keywords are being used to reveal search behavior.
Your best bet for this kind of keyword research, is to use Wordtracker. With Wordtracker you can turn quotes on and off at the touch of a button. They also provide you with value-added analysis tools and robust reporting for research purposes. Try a Wordtracker free trial today.
View the Fitness Top Sites ListTags: keywords
Directory listings are a great way to start to build backlinks for your new blog or website. If you don’t feel like outsourcing 1000 directory submissions, you’ll have to do it manually.
The following is a list of free directories where you can list your Web site: free directory listings.
All these directories are free but some require that you link back to them or a partner site. Some of these directories have paid submission options.
The list owner has submitted, or has attempted to submit, to each directory and he updates the list as he gathers feedback on the submissions. Since he links back to all directories for review purposes, he notes his experiences on not linking back to directories where link backs are optional, based on client site submission results when available.
This page is a continual work in progress.
View the Fitness Top Sites ListTags: backlinks, directories
This post is more about increasing conversions than it is about SEO, but converting your traffic is very important. As web developers and Internet marketers, we try split testing ad copy and calls to action. We try optimizing landing pages and increasing targeted traffic. We also try listing testimonials, which provides a big trust factor when it comes to making that first purchase.
Have you thought about the power of using audio testimonials on your Web site? A service such as Instant Audio provides you with unlimited audio potential. They even give you your own 1-800 toll free number so your customers can talk about your business. The power of the spoken word is an extra dimension and powerful!
View the Fitness Top Sites ListTags: conversions, testimonials
How many new behavioral trends have you discovered by exploring Wordtracker data?
Do you ever feel like you are running low on keywords related to your business?
Stop exploring keywords related to your solution or service and start exploring the trends that are related to your audience’s challenges.
In many cases, we tend to only be focused on our own services, rather than focusing on the conditions in the lives of our customers. Most of the time, when we begin laboring at our research, all we need to do is shift the focus of our research. Yet so few people ever to learn to become comfortable doing this.
Get yourself into the right frame of thinking again. Ultimately you need to stop focusing on a hunt for keywords and instead… learn how to explore the trends in the data that is already there in front of us. A great business oriented motivational speaker once said,
“Learn to love your clients instead of your business.”
He was right.
Give it a try the next time to use Wordtracker, or any other trend reporting tool, for your keyword research.
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Are you obsessed with some SEO tool set or software program?
Think about software tools more as having a very specific purpose. There are some excellent tools to know about for sure. I even have a growing list of them here => SEO Tools.
We must also realize that the single most important key to understanding SEO in ways that will quickly profit your business, is to focus on skill-building through practice. It is important to gain and possess your SEO skills first, before fiddling with tools.
Tools are nice, but there is no tool that can match the human brain for creating and implementing a brilliant and profitable high traffic, high conversion strategy.
Everyone tends to love cool tools, but I encourage you to build your SEO comfort level manually and you will gain the comfort level much faster along with a sense of understanding exactly how to optimize, without always being prompted by a tool. Are you obsessed with some SEO tool set or software program?
Check out the various SEO conferences, seminars, and expos held throughout the year. Two of the most popular conferences include the Affiliate Summit (ASE), and the Search Marketing Expo (SMX).
What type of content are you adding to your Web site? Do you want to go viral? To go viral you will need some kind of content that makes your visitors want to show everyone they know. This could be controversy, humor, a list, a rant, an image, a video. Let’s talk about humor.
The use of humor at times is very powerful. It can be in the form of text, graphics, audio, or video, but just make sure it is good humor tastefully done. People want to feel good on your Web page.
Good humor will influence emotion and great humor can funnel volumes of traffic into your site just by word of mouth.
Can you recall seeing humor used on a Web page that made you laugh out loud?
If so, just think back and see if you don’t recall telling a friend to check it out! There may be sites where it might be hard to use humor, such as perhaps a funeral parlor or a divorce lawyer. On the other hand, with a little creativity, who is to say it could not be done…. with greatest of tact and care, of course.
Sometimes we have to think outside the box. Take a concept from your niche and a concept from either another niche, a cartoon, a video, local or world news, and mash them up. You might be excited to see how much traffic a silly image can drive to your site.
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Search engines hate broken links. Visitors hate broken links. Everyone hates broken links. It’s such a pain to go through and analyze your site by hand. Well now you can do it with a couple clicks.
Here is a 5 star rated link checking program that you can download for absolutely free. The program Xenu displays an updated list of URLs which you can sort by different criteria.
A full report can be produced at any time.
One of the best free link checker tools out there!
Grab it here at:
Xenu Link Sleuth
Tags: dead links, hyperlinks, links
